Anna & Rosie Independent Oxford

Independent Oxford is dedicated to unearthing the plethora of Oxford’s great independents. The shops, bars, restaurants and small businesses, that make this city just as rich, as interesting and as unique as its history.

Oxford’s indies reflect our city, our cultures and our interests and they make us different. We want people to know the alternatives to the identikit nationwide high street stores. There are great businesses just down the road that will greet you by name, and online shops that will deliver your order by bike and at a time that’s convenient to you.

So we want people to know where these places are, how to find them and what they can offer you. We also want to tell the stories behind people who brought them in to being. As well as this, Independent Oxford wants to build a community of independents who share ideas and support each other.

Why should we support our independents? Because through doing so, we support our local economy and people’s livelihoods. We’re also supporting crafts people, experts in their fields and people who care absolutely 100% about what and why they’re doing it.

We don’t want you to boycott your super markets, we want to give you choices and make you think before you buy that next loaf of bread or gift for family or friends.

This project is born out of our passion for Oxford and for supporting our indies. It is by no means finished and is constantly evolving – so join us on our journey. Tell us of your latest purchase and share with us that cafe you found that does THE BEST coffee or that fantastic little shop that has outstanding customer service. If you run an independent business that’s not here? Then get in touch (link).

Follow us on Facebook, Twitter, Instagram and Pinterest and tell us about your latest purchases or discoveries. We’ll be posting our updates every week chronicling our journey of discovery, so get involved.  The more we shop independent, the more we add colour, variation and individuality to our lives.

Who are we?

Anna Munday

Why Independent Oxford?

While working at the Old Fire Station as Marketing Manager, I realised there was a gap for a one-stop website that listed all of the independents in Oxford. In other cities, there’s a “quarter” or “lanes” and a clear community that supports each other. But in Oxford it’s spread out and it’s therefore even more important that Independent Oxford tries to facilitate sharing and networking between indie businesses. If indies are to succeed, why not do it together? When I met Rosie, who had similar ideas, we crazily said, why not, let’s give it a go!

Favourite Shop?

I’m a big fan of Fairtrade at St Michaels’s at the moment. I love their friendly team and the fact they’re tucked away just off Cornmarket means you feel like you’ve found your own little treasure trove of beautiful items. Definitely worth a look! I also recently went to Silvies for a delicous cake and will soon be going back for their infamous brunch!

What are you up to when you’re not Independent Oxford-ing?

By day I’m the Venue Marketing Manager at Oxford University Event Venues overseeing a fabulous team who run 100’s of events each year. By night and weekend, you’ll find me discovering new places to eat in and around Oxford, visiting National Trust houses, day tripping or planning new travels and getting stuck into a good book. You’ll also find me regularly attempting a new hobbie (currently contemporary dance…).

Rosie Jacobs

Why Independent Oxford?
I run A Rosie Life, a lifestyle store where everything’s Rosie! I love collaborating with other independents to share space, create new products and put on awesome events.

I’m very passionate about Independent Oxford, it means that by creating a slick and stylish online directory and organising events in Oxford, we can support other local businesses and designers by giving them a platform to reach a wider audience, and create a network with other businesses, ultimately helping to make Oxford a destination for indie shopping.

Favourite Shop?
Well, besides my own, I really love the Annie Sloan Shop on Cowley Road & new to the scene, Bicycle Blooms on Magdalen Road.

What are you up to when you’re not Independent Oxford-ing?
I absolutely love my business and so spend most of my time on it; planning events, wrapping orders, thinking up new product ideas, catching up with suppliers and range planning. I am also an avid photographer and love styling shoots and planning product photography for the website and social media. I also put together trend reports, blog posts and market analysis for clients. When I’m not busy with all things indie retailing, I love cycling along the tow path in Oxford, reading, crocheting, curling up with our cats Tom and Allen, and of course making pom poms!

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