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ABOUT
A seasoned brand, NPD and marketing professional working with retail and hospitality businesses. Specialisms are brand strategy (defining how your business looks and sounds), product and packaging development and strategic support for small businesses owners. Nicola also work as a fractional head of marketing and can take on the day-to-day of digital and local marketing campaigns.
Previous in-house roles include Creative Food Director of the Ginger Pig butchery business, Head of Retail at Dishoom restaurants and Product Developer at Marks & Spencer. As a freelancer Nicola has or still works with Harvey Nichols, Lina Stores, Pompette restaurant, Spice Kitchen, Farmison and Sous Chef.
Small businesses are the heart of any community, and generally full of passion, expertise and quality. They can also get a bit overwhelming to run, and so I love working with small business owners, helping to cut through the noise and create a simple plan to hone or grow their business.
– Nicola Swift
